Paris will be the second step of Alpha Studio knitwear brand for the presentation of new trends for Spring Summer 2017.

After the fashion week in Florence, dedicated exclusively to menswear, Alpha Studio will stop one time in Paris for Tranoi Preview & Homme and then it will return here in September for the Women’s fashion week.

Tranoi Preview & Homme has an exclusive location positioned on the suggestive river “the Seine”: “Cité de la Mode et du Design” will welcome the Collections from 25th to 27th June.

The last season has recorded more than satisfactory information as to attendance by buyers, bloggers and journalists and those facts condition so much the brand to take part in the new edition at the end of this month.

This will be the first time for the presentation of the Spring Summer 2017 Women collection, in the meanwhile a “little taste” of the men’s one was showed during Pitti Uomo in Florence.

In the men’s Collection the flax, already present during the past season, is now implemented by a blend of “yarn” made of silk, linen and merino wool that makes the texture’s touch softer and warmer, the striped design, a typical “mariniere” trend for the summer, is imprinted on the “rice stitch” knitting and creates a three-dimensional color alternating, the fancy yarns are enriched with new tones and the piquet achieves the jeans look by the “chambray” dyeing of any smaller detail of shirts and garments to remind the jeans canvas of the beginning of the century.

In the women’s Collection, multiple are the themes included in: the modern woman, elegant and sophisticated embraces the “romantic and urban” theme where there are soft viscose and embroidered macramé, the “ethno chic” theme with original linens and prints from all over the world alludes to a traveler and explorer woman, feminine silhouettes and eye catcher colors as the bright lurex details are part of the “80s and 90s” theme, at the same time the denim fabric look and the navy blue tones are the way toward the “Anglo-American” theme.

See you in Paris!

Alpha Studio @ Tranoi Preview & Homme
Cité de la Mode et du Design

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